Videos need a Purpose
Purpose and planning! In Hollywood, there are so many lists and schedules it’s crazy.
Movies have a script, actors, crew, pre-production schedule, shooting schedule, post-production schedule, and release date.
These are just a few of the things that matter in a successful production. Each scene has a purpose within the film to move the story along. Imagine if the director said to the actors in a dinner table scene – Talk about whatever you like. Now imagine each scene doing the same.
Your business videos need the same care and attention to reach your audience effectively.