Most of the video you see is Live Action. Think Network TV, Netflix, HBO, movies and TV Commercials. When we think video this is what we think of.
Each type of live action video has it’s own set of nuance, style and needs. Having worked in Hollywood for 20 years I can tell you there is a huge difference between a TV commercial, A movie and an HBO comedy special. All are live action but the thought and pre planning is very different.
Each business video has different needs, budgets and expectations. Knowing what the achievable goal is and working backwards to get the right content to achieve those goals is one of our strengths.
There are so many variables in doing live action video. This is where experience is everything when it comes to getting the right shots for the intended purpose. Having someone who has been there and done that is invaluable. So much of creating live action videos is solving the problems to get the shot just right. What separates the pros from the others is not compromising.